Astellas Pharma | Product Specialist

1 day ago

delhi, India Astellas Pharma Full time
At Astellas, we believe that nurturing exceptional relationships with our employees delivers exceptional business results.
Everyone at Astellas has a responsibility for creating a brighter future for patients around the world. From the first moment, Astellas will inspire you to put this ethos into practice – with a positive, agile company culture and with well-defined ethical principles, values, and systems.
Everything we do is led by our company values of integrity, being patient centric, taking ownership, delivering results, and communicating openly. These values are essential to Astellas’ relationship with its employees and now is an exciting time to join us as we continue to evolve as a cutting-edge, value driven life sciences innovator.
Purpose of the Role
Briefly state the purpose and expected roles of the position.
Establish and manage the good relationship between customers (doctors and patients) and collaborate with Sales & Marketing Manager through suggesting and implementing area sales & marketing strategy, with the objective of achievement of the sales target in accordance with the operational policies and relevant rules of the company within the budget.
Responsibilities
Field Promotion
Detailing of key medical marketing messages, product advantages and relevant scientific and other product information.
Provide continuously close contact to customer group in order to guarantee good customer relation management and achieve sales target, meeting company’s norms.
Academic activity
Organize academic activities including workshop, patients’ education meeting, DTC program, etc.
Provide the new information on the products and/or company in order to solve the customers’ academic questions so that contribute to the increase in the prescriptions.
New Product Listing
Ensure the listing of AID products into target hospital by visiting key decision makers and building relationship with them & enhance Rx for business growth.
Market Analysis
Analyse and report market specific information (including treatment patterns, networking, competitor activities, and opportunities).
Analyse sales development in the market.
Provide regular report for Sales Manager to design the effective area sales strategies and action plan.
Market Development
Assist Sales Manager in analysing market situation, developing local sales strategy and plan, implementing local sales plan and supervising others for the correct implementation, and implementing special projects, such as area hospital listing project.
Develop the potential market in order to ensure the stable and sustainable increase of the market shares and continuously develop the potential market.
Collaborate with allied Department
Report to allied department like QA, PV, MA, HR etc for queries raised by HCP, channel partners, paramedics, MSLs etc.
Assist in Medical Research
Explain the PMS protocol, collect and feedback the clinical experience data in order to ensure the clinical doctors’ further understanding to our products and for promotion use.
Budget Achievement
Forecast & Sales target & objectives by implementing sales and marketing strategies & ensure ROI.
Patient Education Activity
Organize/ support patients education meeting (through doctors/ support groups), etc. and support them by providing the new information on the disease management whereby improving their QOL.
Required Qualifications:
Knowledge
Science Graduate preferably in B. Pharma or M. Pharma.
Medical and/or pharmaceutical industry knowledge (preferred).
Relevant Corporate hospital working experience.
Experience
Minimum 2-3 years of sales experience.
Excellent communication, coordination, and organization skills.
Excellent relationship building, territory management and key account management.

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