PR Strategist

1 week ago

Surat, Gujarat, India beBeeReputation Full time ₹ 60,00,000 - ₹ 80,00,000

Job Overview:

We are seeking a skilled Public Relations Specialist to lead our PR campaigns and shape the image of our brand.

  • This is an exciting opportunity for a professional with experience in media outreach, crisis communication, and brand reputation management.

About Us:

Our company excels at creativity, performance, and innovation, and we're looking for someone who can amplify our impact through effective PR strategies.

  • The ideal candidate will have a strong network of journalists, editors, and key media stakeholders, as well as excellent writing and communication skills.

Key Responsibilities:

  • To develop and implement PR strategies aligned with client goals and brand positioning.
  • To build and maintain relationships with journalists, editors, and key media stakeholders.
  • To draft press releases, media kits, thought-leadership articles, and crisis communication notes.
  • To secure media coverage across print, digital, and broadcast platforms.
  • To collaborate with internal creative and digital teams to amplify PR campaigns.
  • To monitor media trends, competitor activity, and share-of-voice metrics.
  • To manage events, press conferences, and influencer/partner collaborations.
  • To act as a trusted consultant for clients, advising on reputation management and storytelling.

Requirements:

  • A minimum of 1 year of PR experience, preferably in an agency setting.
  • A strong media network, particularly in business, lifestyle, and digital publications.
  • Excellent writing and communication skills, including press-ready copywriting ability.
  • Experience managing PR for brands across various industries (tech, FMCG, education, lifestyle, etc.).
  • The ability to manage multiple accounts and deliver results under tight deadlines.
  • Crisis communication and stakeholder management experience is a plus.

Bonus Points:

  • Prior experience working with influencers or partners would be beneficial.

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