Social Media Growth Specialist

2 days ago

Belgaum, Karnataka, India beBeeContent Full time ₹ 60,00,000 - ₹ 1,20,00,000
Social Media Content Strategist Job Description

Key Responsibilities:

  • Develop and execute tailored content strategies across Instagram, YouTube, and emerging platforms to drive audience engagement.
  • Concept, script, shoot, and edit video-first and static content native to each platform.
  • Manage end-to-end content calendars, channel-wise, to amplify brand messaging.
  • Cultivate a creator and influencer ecosystem to enhance brand reach and UGC.
  • Collaborate with stakeholders to craft key messaging for critical moments.
  • Optimize content for reach, retention, saves, shares, and conversions.
  • Analyze performance data to refine formats, frequency, and messaging.
  • Stay ahead of social trends, algorithm shifts, and platform features to innovate.
  • Align organic content with paid strategy in collaboration with the performance marketing team.

What Success Looks Like:

  • Consistent growth in followers, reach, and engagement across channels.
  • High-performing content formats with strong save/share ratios.
  • Creator collaborations driving brand awareness, UGC, and lead generation.
  • Repeatable content playbooks contributing to business goals.
  • A clear, data-backed approach to organic social growth.

Requirements:

  • 4+ years of experience as a content creator, social strategist, or hybrid role.
  • Strong understanding of content formats suitable for service-based brands.
  • Ability to conceptualize and execute brand stories visually and tonally.
  • Proven success in building social media growth from scratch or scale.
  • Deep knowledge of algorithms, trends, and platform-native behaviors.
  • Experience collaborating with creators, influencers, or UGC producers.
  • Great creative instincts: smart, sharp, on-brand.
  • Self-starter energy with strong creative and analytical thinking.

Benefits:

  • Opportunity to grow professionally in a dynamic environment.
  • Chance to contribute to shaping the company's social media presence.
  • Collaborative team environment fostering creativity and innovation.
  • Professional development opportunities to enhance skills and expertise.

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