Strategic Business Outreach Specialist

3 weeks ago


Ahmedabad, Gujarat, India Ikigai Infotech LLP Full time
Cold Email Marketing Role at Ikigai Infotech LLP

We're seeking a skilled Cold Email Marketing Expert to join our team at Ikigai Infotech LLP. As a Business Development Executive, you'll be responsible for developing and executing cold email outreach strategies to meet business objectives.

Key Responsibilities:

  • Develop and execute cold email marketing campaigns to drive business growth.
  • Conduct market research to understand customer needs and preferences.
  • Create compelling and personalized cold email copies that capture attention and drive engagement.
  • Utilize cold email marketing tools to automate and manage cold email campaigns.
  • Monitor and optimize email deliverability and open rates.
  • Track and analyze key cold email marketing metrics, including open rates, click-through rates, and conversion rates.

Requirements:

  • Experience with cold outreach, preferably in a SaaS environment.
  • Deep understanding of the technical aspects of email outreach and deliverability.
  • Proficiency with cold email marketing platforms (e.g., Saleshandy, Smarlead.ai, Instantly).
  • Analytical mindset with the ability to interpret data and make data-driven decisions.
  • Strong organizational skills and attention to detail.

What We Offer:

  • A growing SaaS company with challenging roles and opportunities for growth.
  • Learning opportunities to turn yourself into a great Marketing leader.
  • A young and geographically distributed team across India.
  • A quarterly KPI framework to define clear business goals and measure progress effectively.

How to Apply:

Step 1: Apply for the job with your current portfolio.

Step 2: Quick call with the HR folks

Step 3: First round with Anil Salvi (CMO)

Step 4: Work on a small assignment

Step 5: Second round interview to gauge if you're a good culture fit

Step 6: Job Offer and welcome to the Ikigai tribe



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