Strategic Business Outreach Specialist
3 weeks ago
We're seeking a skilled Cold Email Marketing Expert to join our team at Ikigai Infotech LLP. As a Business Development Executive, you'll be responsible for developing and executing cold email outreach strategies to meet business objectives.
Key Responsibilities:
- Develop and execute cold email marketing campaigns to drive business growth.
- Conduct market research to understand customer needs and preferences.
- Create compelling and personalized cold email copies that capture attention and drive engagement.
- Utilize cold email marketing tools to automate and manage cold email campaigns.
- Monitor and optimize email deliverability and open rates.
- Track and analyze key cold email marketing metrics, including open rates, click-through rates, and conversion rates.
Requirements:
- Experience with cold outreach, preferably in a SaaS environment.
- Deep understanding of the technical aspects of email outreach and deliverability.
- Proficiency with cold email marketing platforms (e.g., Saleshandy, Smarlead.ai, Instantly).
- Analytical mindset with the ability to interpret data and make data-driven decisions.
- Strong organizational skills and attention to detail.
What We Offer:
- A growing SaaS company with challenging roles and opportunities for growth.
- Learning opportunities to turn yourself into a great Marketing leader.
- A young and geographically distributed team across India.
- A quarterly KPI framework to define clear business goals and measure progress effectively.
How to Apply:
Step 1: Apply for the job with your current portfolio.
Step 2: Quick call with the HR folks
Step 3: First round with Anil Salvi (CMO)
Step 4: Work on a small assignment
Step 5: Second round interview to gauge if you're a good culture fit
Step 6: Job Offer and welcome to the Ikigai tribe
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