Digital Campaign Manager

15 hours ago


Mumbai, Maharashtra, India dentsu Full time

Dentsu is the largest area of specialism within the dentsu network, operating across more than 145 countries. It is brought to markets globally, through three award-winning agency brands: Carat, iProspect and dentsu X.

We leverage technology, creativity, and in-depth data analytics to drive superior results that amplify our clients' brands.

The estimated salary for this role is $85,000 per annum, based on industry standards and market conditions.

Job Description

  • We are seeking a skilled Digital Campaign Manager to monitor and manage digital campaigns in ad serving systems such as DoubleClick Campaign Manager (Google Campaign Manager) and DoubleClick Bid Manager (Google Display & Video 360).
  • You will establish KPIs for all programs while continuously tracking performance with post-campaign analysis and reporting to ensure marketing efforts are delivering expected business outcomes.
  • You will also manage receipt, testing, and any required technical adjustment of creative in time for campaign launch.

Required Skills and Qualifications

  • You should have experience in a campaign management role in the advertising and online media marketing industry.
  • You should have knowledge and experience working with 3rd party vendors such as Innovid, Pointroll, Sizmek, etc.
  • You should have basic understanding of pixel and pixel management, as well as Paid Search - SA360.

Benefits

  • We offer flexible work arrangements, including the ability to work across different time zones/shifts (including night shift).


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