
High Impact Marketing Leader Wanted for Global Growth
14 hours ago
Director of Marketing and Demand Generation Job Description
">The role of Director of Marketing and Demand Generation is crucial in driving our brand positioning, growth strategy, and customer acquisition in the competitive HR Tech SaaS market. This high-impact leadership position is responsible for building and executing a global marketing strategy that accelerates pipeline generation, enhances brand visibility, and positions us as a market leader in contingent workforce management and talent technology.
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- Job Responsibilities:
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- Develop and execute a comprehensive global marketing strategy to drive brand awareness, lead generation, and customer engagement.">
- Position us as the premier VMS solution in the market by leveraging thought leadership, content marketing, PR, and digital campaigns.">
- Lead brand messaging and storytelling to differentiate our platform in the HR Tech SaaS landscape.">
- Align marketing efforts with sales, product, and executive leadership to ensure a unified go-to-market (GTM) strategy.">
Key Skills and Qualifications:
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- 10+ years of experience in B2B SaaS marketing, demand generation, or growth marketing, with at least 5+ years in HR Tech, Workforce Management, or related industries.">
- Prior experience of driving a 10X growth for a B2B SaaS platform over a 2-3 year period.">
- AI first mindset and extensive marketing automation AI tools expertise.">
- Extensive experience in US, EU and other global markets.">
- Proven track record of driving revenue growth through digital marketing, demand generation, and ABM strategies.">
- Deep understanding of HR Tech buyer personas, including HR leaders, procurement professionals, and workforce strategy executives.">
- Experience in managing global marketing campaigns and working with enterprise sales teams.">
- Strong expertise in marketing automation, CRM platforms, and analytics tools.">
- Exceptional leadership and team management skills, with a growth mindset and data-driven decision-making approach.">
Why Join Us?
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- Lead the global marketing vision for a high-growth HR Tech SaaS company.">
- Work with a passionate, innovative, and data-driven leadership team.">
- Competitive compensation, performance-based incentives, and career growth opportunities.">
- Drive transformation in the future of work, workforce automation, and talent technology.">
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