
Sales Growth Catalyst
7 days ago
The role of a Senior Sales Development Representative is pivotal in driving the success of our business. We are seeking a highly skilled and experienced individual to lead the front end of our inbound funnel.
Key Responsibilities
- Inbound Lead Management: Triage inbound leads daily, ensuring timely engagement and guiding them smoothly through the early stages of our customer journey.
- Cadence Execution: Manage structured email and cadences against new leads through the initial conversion effort.
- Lead Nurturing: Run email campaigns for leads that expressed interest but did not convert initially, maintaining consistent engagement over time.
- CRM Farming: Proactively mine CRM systems to identify dormant opportunities or stalled leads that can be reignited.
- Conversion Ownership: Consistently move MQLs into SALs/SQLs, ensuring clean, context-rich hand-offs to Account Executives.
- Process Building: Help refine lead scoring models, SLA definitions, cadences, and qualification criteria; document and share playbooks as the function matures.
- Feedback Loop: Act as the connective tissue between Marketing and Sales, surfacing insights on lead quality, campaign resonance, and buyer objections.
- Tooling Workflow Optimization: Influence how we use CRM systems, suggesting improvements to workflows, reporting, and automation.
- 2-4+ years of SDR/BDR experience with a proven track record of success in inbound-heavy environments.
- Demonstrated ability to thrive in fast-moving, evolving environments where processes are still being shaped.
- Strong organizational skills with the ability to triage, prioritize, and respond to inbound leads within tight SLAs.
- Demonstrated expertise running cadences across email and other channels, as well as nurturing long-tail leads.
- Critical tool proficiency: CRM systems, marketing automation tools, and Microsoft Office.
- Excellent communication skills (verbal and written), able to engage executives and technical buyers in a consultative manner.
- Detail-oriented and metrics-driven, with comfort working against weekly/monthly KPIs (response time, conversion rates, SQL generation).
We are an innovative company dedicated to revolutionizing FDA-regulated Pharma manufacturing processes. Our platform rapidly integrates and organizes data from various systems, enabling informed and efficient business decisions.
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