Media Campaign Strategist

2 days ago

Mumbai, Maharashtra, India beBeeStrategist Full time ₹ 15,00,000 - ₹ 20,00,000
Job Title: Media Campaign Strategist

Experience Required: 3-5 Years

Job Overview

This role is responsible for the strategic planning and successful execution of integrated media campaigns across clients. The focus will be on delivering campaign excellence while building and sustaining strong client relationships.

Main Responsibilities
  • Understand client objectives and align media campaigns with their annual marketing plans.
  • Develop integrated media strategies by collaborating with internal teams across mediums and platforms.
  • Present clear and data-backed campaign proposals including media routes, budgets, and reach.
  • Build long-term relationships with clients through strategic input and consistent communication.
  • Drive the planning and execution of campaigns, leading cross-functional teams for seamless delivery.
  • Ensure regular client updates through MIS, data reports, job lists, and performance reviews.
  • Optimize media plans by evaluating vendor deals and identifying high-impact properties.
  • Conduct monthly and quarterly reporting on projections, revenues, and competitive landscape using Planit.
  • Fulfill reporting requests from global teams via Omnet and maintain media calendars.
  • Perform regular audits using tools like Cognoze and report on media activity.
Qualifications & Experience
  • Bachelor's Degree required.
  • Master's or Postgraduate Diploma in Business Management (preferred).
Key Skills
  • Excellent written and verbal communication.
  • Strong presentation and analytical skills.
  • Attention to detail and accuracy.

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