Global Marketing Specialist for Author Promotion
4 days ago
Job Title: Global Marketing Specialist for Author Promotion
About Us:
Jhandewala Foods Private Limited, a leading food company in India, is seeking a highly skilled Global Marketing Specialist to promote Mr. Raakesh B Kulwal's book, 'The Passionate Life', across various social media platforms.
Job Description:
We are looking for an experienced professional with a strong background in social media marketing, content creation, and digital marketing to develop and execute strategies that increase book sales globally. The successful candidate will be responsible for creating engaging content, managing PR communications, organizing promotional events, conducting email marketing campaigns, and expanding the book's reach internationally.
Key Responsibilities:
- Social Media Management:
- Create and implement social media strategies across platforms (Instagram, Facebook, Twitter, LinkedIn, YouTube, etc.) to enhance book sales and promote Mr. Kulwal's authorship.
- Develop compelling content using design tools like Canva, including posts, stories, reels, and videos featuring Mr. Kulwal.
- Manage and schedule regular postings to maintain a consistent online presence.
- PR Coordination:
- Liaise with PR agencies, communicating campaign objectives, and ensuring strategies align with allocated budgets.
- Foster relationships with external entities, such as eCells, to organize webinars, interviews, and collaborative events involving Mr. Kulwal.
- Email Marketing:
- Plan and execute targeted email marketing campaigns using provided contact lists to promote 'The Passionate Life' globally.
- International Outreach:
- Explore opportunities to expand the book's reach into international markets, strategizing and implementing approaches to garner responses from diverse countries.
- Content Writing:
- Create engaging and informative captions for social media posts and reels.
- Draft articles, opinions, and long-form content suitable for Mr. Kulwal's LinkedIn profile and other platforms.
Qualifications and Skills:
- Bachelor's degree in Marketing, Communications, or related field.
- Proven experience in social media management, content creation, and digital marketing.
- Proficiency in design tools like Canva and video editing software.
- Strong communication and interpersonal skills for effective PR coordination.
- Ability to write compelling content suitable for various platforms.
- Experience in international marketing or outreach is a plus.
- Organizational skills and ability to manage multiple tasks effectively.
Estimated Salary: ₹8,00,000 - ₹10,00,000 per annum
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