Marketing Manager for Global Book Promotion
5 days ago
About the Role
We are seeking a skilled Marketing Manager to join our team at Jhandewalas Foods Private Limited - India.
Job Summary
This is an exciting opportunity to promote Mr. Raakesh B Kulwal's book "The Passionate Life" globally through social media, content creation, and digital marketing.
Main Responsibilities
- Social Media Management
- Develop and execute social media strategies across various platforms (Instagram, Facebook, Twitter, LinkedIn, YouTube) to enhance book sales and promote Mr. Kulwal's authorship.
- Create compelling content using design tools like Canva, including posts, stories, reels, and videos featuring Mr. Kulwal.
- Manage and schedule regular postings to maintain a consistent online presence.
- PR Coordination
- Liaise with PR agencies, communicating campaign objectives, and ensuring strategies align with allocated budgets.
- Foster relationships with external entities, such as eCells, to organize webinars, interviews, and collaborative events involving Mr. Kulwal.
- Email Marketing
- Plan and execute targeted email marketing campaigns using provided contact lists to promote "The Passionate Life" globally.
- International Outreach
- Explore opportunities to expand the book's reach into international markets, strategizing and implementing approaches to garner responses from diverse countries.
- Content Writing
- Create engaging and informative captions for social media posts and reels.
- Draft articles, opinions, and long-form content suitable for Mr. Kulwal's LinkedIn profile and other platforms.
Qualifications and Skills
- Bachelors degree in Marketing, Communications, or related field.
- Proven experience in social media management, content creation, and digital marketing.
- Proficiency in design tools like Canva and video editing software.
- Strong communication and interpersonal skills for effective PR coordination.
- Ability to write compelling content suitable for various platforms.
- Experience in international marketing or outreach is a plus.
Estimated Salary: ₹8-12 lakhs per annum
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