
Digital Marketing Leader
1 week ago
Job Title: Digital Marketing Specialist
About the Role:
We are seeking a marketing professional to lead our digital efforts.
The ideal candidate will have expertise in developing and executing omni-channel campaigns, leveraging data to craft personalized messaging and user experiences.
Key Responsibilities:
- Media Campaign Development, Tracking and Delivery:
- Develop, execute, and optimize omni-channel campaigns tailored to varied audiences.
- Leverage data analytics to drive strategy and improve campaign performance.
- Digital Insights & Strategy:
- Analyze social trends using SML tools and CLM Analytics to inform marketing strategies.
- Identify opportunities for growth through real-time sentiment analysis.
- Digital Enablement, Innovation & Capability Building:
- Stay up-to-date with emerging media trends and digital regulations.
- Pilot new technologies and strategies to drive innovation.
Opportunities to Learn & Grow:
- Media Strategy & Planning: Develop precision-targeted campaigns through advanced audience segmentation.
- Data-Driven Optimization: Analyze performance dashboards to make informed decisions.
- Global Collaboration, Local Impact: Partner with global teams to adapt and activate global priorities.
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