Digital Marketing Leader

2 days ago


Mumbai, Maharashtra, India beBeeDigitalMarketing Full time ₹ 18,00,000 - ₹ 21,00,000
Job Title: Digital Marketing Leader

Hansa Cequity is a leading provider of connected CX services, leveraging data-driven marketing strategies to drive business growth for clients.

As a Digital Marketing Lead, you will be responsible for developing and implementing integrated digital marketing campaigns across multiple channels, including social media, SEO, SEM, and performance marketing.

  • Develop and execute digital marketing strategies aligned with client goals and objectives
  • Lead a team of digital executives/managers, providing guidance and performance feedback
  • Stay ahead of digital marketing trends, tools, and best practices to ensure innovation in campaigns

Digital Marketing Expertise:

- Plan, launch, and optimize paid campaigns across Google Ads, Meta Ads, LinkedIn, and other platforms

- Manage campaign budgets, bidding strategies, and performance KPIs (CPL, CPA, ROAS)

- Analyze data, prepare performance reports, and recommend optimizations to maximize ROI

Key Skills:

- Bachelor's or Master's degree in Marketing, Business, or related field

- 8+ years of experience in digital marketing, with at least 2 years in a leadership role

- Proven track record in managing Google Ads, SEO, SEM, Social Media, and Performance Marketing campaigns

- Strong analytical skills with proficiency in Google Analytics, Ads Manager, and reporting dashboards



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