Amazon Ads Campaign Expert
5 days ago
Amazon Advertising operates at the intersection of advertising and e-commerce, offering a rich array of innovative advertising solutions across Amazon's mobile and desktop websites. Our goal is to enhance the customer experience and generate a positive return on investment for our advertising partners.
Job DescriptionWe are seeking a highly motivated Campaign Specialist to join our talented team in Bangalore, KA, IND. As a Campaign Specialist, you will play a key role in growing the business by being the customer expert, developing audience and optimization recommendations.
Key Responsibilities:- Become an expert on Amazon solutions and adapt recommendations based on advertiser needs
- Monitor campaign performance, implement solutions, track performance, and optimize against advertiser goals
- In-depth data analysis to develop actionable insights and recommendations for campaigns
- Work cross-functionally with Sales and other Amazon partners to deliver towards business goals
- Collaborate closely with Account Managers to determine optimal support for the customer portfolio
- Analyze data and trends to create meaningful insights for clients. Report key performance indicators and value delivered for customers. Create proposals to represent solutions designed around client goals
- Provide campaign management support across the Sponsored Products, Sponsored Brands, Sponsored Display, and other relevant products
To be successful in this role, you should have:
- Experience in e-commerce or online advertising
- Experience analyzing data and best practices to assess performance drivers
- Experience in omni-channel marketing, search engine marketing, or search engine optimization
- Experience with Excel
We are looking for candidates with:
- Knowledge of DSP within ad platform architecture (bidding engines, second-price vs first-price auctions, pixel and tag managers, cookies, viewability, etc.)
- 2+ years of programmatic advertising experience
- Experience (technical and operational) with multiple domain areas of programmatic advertising technologies (DSP, RTB, bid shading, machine learning optimization, ad verification, ad tracking, ad attribution, etc.)
We offer a competitive salary range of ₹15,00,000 - ₹25,00,000 per annum, depending on experience and qualifications. Additionally, we provide benefits including medical insurance, retirement plan, and opportunities for professional growth and development.
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