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Digital Media Strategist

1 month ago

Bengaluru, Karnataka, India CROSSBEATS Full time
Job Title: Digital Media Strategist - Amazon Advertising Expert

Are you a seasoned media manager with experience managing Paid Media on Amazon and other marketplace channels? We are currently looking for an Amazon Advertising PPC Manager to join our team at CROSSBEATS.

As an Amazon Advertising PPC Manager, you will be responsible for the identification, implementation, and successful execution of the Amazon media buying strategy. This is a metrics-driven position, which requires an individual with solid judgment, an eye for accuracy, and the unique ability to dig into the details. You will work closely with our internal team to develop and execute strategies that maximize ACoS based on advanced analysis of current campaign performance and future campaign potential.

Key Responsibilities:

  1. Generate the paid media strategy on Amazon or any other marketplace platform as per requirements from the team.
  2. Create, optimize, manage Sponsored Products, Product Display, and Sponsored Brand campaigns against overall sales and ACOS goals on Amazon or any other marketplace platform.
  3. Direct and manage the daily workflow of all ad campaigns, including proposal development, campaign activation & maintenance, and reporting.
  4. Construct new campaigns for new products and/or shift focus of existing campaigns, in order to improve account performance.

We are looking for a highly analytical media manager who enjoys managing budgets and driving efficiency. You should have a deep understanding of the digital paid media ecosystem and be fluent with Amazon advertising best practices. Strong communication skills and the ability to influence others with your knowledge and use of data are also essential.

The ideal candidate should have a minimum of 5-6 years of experience managing ad accounts for both Amazon Vendor and Seller Central accounts. Experience working within not just the Amazon marketplace, but Flipkart, Myntra, etc., is also preferred. The salary for this role is estimated to be around $120,000 per year, depending on location and experience.

Benefits include a competitive salary, opportunities for professional growth and development, and a dynamic work environment. If you are a motivated and results-driven individual who is passionate about digital marketing, we encourage you to apply for this exciting opportunity.