Senior Business Development Marketing Manager

6 days ago


Pune, Maharashtra, India beBeeGrowthLeader Full time ₹ 1,20,00,000 - ₹ 2,00,00,000

As a key player in driving business growth, we are seeking an experienced Senior Growth and Retention Marketing Leader to spearhead our multi-channel marketing efforts. This role will be responsible for developing and executing strategies to boost app installs, signups, merchant acquisition, and engagement.

The ideal candidate will have at least 8-10 years of proven experience in marketing, with a strong understanding of growth, performance, and lifecycle marketing principles. Proficiency in tools like Google Analytics 4, AppsFlyer, HubSpot, MoEngage, and VWO is also essential.

We are looking for someone who can design and implement effective lifecycle journeys to enhance customer lifetime value (LTV) and reduce churn. Additionally, the successful candidate will have excellent analytical and experimentation skills to track and optimize crucial metrics such as cost per acquisition (CPA), return on ad spend (ROAS), and customer retention.

Must-haves include:

  • A deep understanding of marketing fundamentals, including campaign planning, segmentation, and personalization
  • Strong proficiency in data analysis and interpretation, with the ability to drive insights into actionable marketing strategies
  • Experience in managing multiple marketing channels, including social media, email, and paid advertising
  • Excellent communication and project management skills, with the ability to work collaboratively with cross-functional teams

In this role, you will have the opportunity to work with cutting-edge technologies and develop innovative marketing strategies that drive real results. If you are a motivated and seasoned marketing professional looking for a new challenge, please apply today



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