Marketing Leader

22 hours ago


Guntur, Andhra Pradesh, India beBeeGrowth Full time ₹ 20,00,000 - ₹ 35,00,000
We are seeking a seasoned Senior Growth Manager to spearhead user and merchant growth across the entire lifecycle. This is a rare opportunity to own both performance marketing and retention strategies, building campaigns that scale app downloads and increase stickiness while driving merchant acquisition through smart targeting and funnel design.As a strategic and hands-on growth marketer, you will plan across multiple channels, tweak budgets, build landing pages, or write CRM flows when needed. You understand that the best growth marketers don't just buy clicks—they build cohort-led, insight-driven, full-funnel machines.Key Responsibilities:
  • Develop and execute paid campaigns (Google, Meta, UAC, ASA)
  • Drive app installs, signups, merchant acquisition and engagement
  • Create lifecycle journeys (email, push, in-app) to improve LTV and reduce churn
  • Run A/B tests, segment users, and personalize communication
  • Track and optimize CAC, LTV, retention, CPA, ROAS
  • Nurture agency relationships and manage budgets with hands-on execution capability
Must-Have Skills:
  • 8-10 years in growth/performance/lifecycle marketing
  • Experience across both B2C and B2B funnels
  • Proficient in tools like GA4, AppsFlyer, HubSpot, MoEngage, VWO
  • Strong analytics and experimentation mindset
  • Fintech/app/payments background is a strong plus
If you love building marketing engines from scratch, obsess over CAC:LTV, and want to help shape the future of digital payments, this role may be for you.
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