Customer Journey Strategist

3 days ago

Hyderabad, Telangana, India beBeeStrategist Full time US$ 80,000 - US$ 1,50,000
Customer Journey Strategist

About Us

We're a global education leader committed to making high-quality learning accessible and affordable worldwide. We partner with top universities to offer courses, degree programs, and certificates that help individuals acquire new skills.

We have a unique model combining state-of-the-art technology, innovative curriculum, and hands-on instruction from senior faculty, mentors, and coaches. Our model has educated over 250,000 individuals across more than 80 countries.

The ideal candidate will lead the creation and execution of CRM journeys and automations to boost customer conversion and promotional communications for a specific line of business. This role requires managing cross-functional and geographical stakeholders to deliver on set campaign objectives, innovating new campaign types, and identifying opportunities for increasing deliverability.

This position involves partnering closely with Growth Managers, technical and creative colleagues across the organization, including product managers, engineers, experience designers, content strategists, researchers, creatives, legal, operations, policy, and PR teams. The successful candidate will develop, measure, and reach objectives and key results at pace without sacrificing quality.

Key Responsibilities:

  • Leverage data-driven insights to design and execute targeted customer journeys and automations.
  • Develop and manage stakeholder relationships across functions and geographies to drive campaign success.
  • Innovate new campaign types and identify opportunities for increasing deliverability.
  • Partner with Growth Managers and cross-functional teams to develop and measure campaign objectives and key results.

What You'll Need:

  • Proven experience in customer journey strategy, marketing automation, or a related field.
  • Strong analytical and problem-solving skills, with ability to leverage data to inform decision-making.
  • Excellent communication and project management skills, with ability to work effectively with cross-functional teams.
  • Ability to think creatively and develop innovative solutions to complex problems.

Benefits:

  • Opportunity to work with a global education leader committed to innovation and excellence.
  • Collaborative and dynamic work environment with talented professionals from diverse backgrounds.
  • Chance to develop and grow your career in a rapidly evolving industry.

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