Media Planning Strategist
4 weeks ago
Job Title: Media Planning Strategist
About the Role:
We are seeking a highly skilled Media Planning Strategist to join our team at Havas Media India Pvt Ltd. As a Media Planning Strategist, you will be responsible for devising efficient media strategies to help brand managers maximize audience for their brands.
Key Responsibilities:
- Presenting media plans and strategies to clients and taking their approvals
- Briefing teams for implementation and ensuring timely execution of plans
- Projecting media budgets and deliveries to be achieved within that budget
- Maximizing brand awareness by evaluating, buying, and recommending high-impact media
- Establishing a team-spirited environment through positive and proactive leadership
Requirements:
- 5-7 years of agency experience
- Post-graduate degree or diploma in advertising, marketing, or communication
- Passion for and knowledge of current and emerging technologies
- Deep knowledge and understanding of media planning and buying, including technical details
- Strategic thinking and good negotiating skills
- Hands-on experience with media planning software
Preferred Skills:
- Excellent research and analytical thinking skills
- Experience with tools such as GWI, TGI, Reach planner, Market intelligence, Similar Web, and Comm score
- Strong presentation skills
- Excellent written and verbal communication skills
- Hands-on experience with media planning software
- Strong relationships in the industry
Contract Type: Permanent
Equal Opportunities Employer: Havas Media India Pvt Ltd is an equal opportunities employer and welcomes applicants irrespective of age, sex, race, ethnicity, disability, and other factors that have no bearing on an individual's ability to perform their job.
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