Media Planning Strategist
2 weeks ago
Job Summary
We are seeking a skilled Media Planner and Strategist to join our team at Wavemaker, a part of GroupM.
About the Role
The successful candidate will be responsible for developing media strategies that align with the overall marketing goals and collaborate with clients or internal teams to understand campaign objectives and target audience.
Key Responsibilities
- Develop media strategies that align with the overall marketing goals;
- Determine the optimal mix of media channels, including digital, print, and broadcast media;
- Help with day-to-day implementation and competition and post-eval reports;
- Work as part of a team to contribute to the Product & Strategy function and streamline operations/reporting with minimal supervision;
- Be the qualitative storyteller from the analysis and design analysis in tune with the client's requirements;
- Become proficient in escalation handling and resolve conflicts.
Requirements
- 5-7 years' experience in managing media planning/communication strategy & client relationships;
- Strong understanding of brands & consumers;
- Highly passionate, collaborative, outgoing, creative media leader and thinker;
- Strong presentation skills;
- Highly articulate, story-telling capability;
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