Senior Brand Marketing Lead

4 days ago


Kolkata, West Bengal, India Indian Silk House Agencies Full time

About Indian Silk House Agencies & Vcut - The Blouse Expert

We are a leading retail brand offering high-quality blouses and silk clothing. Our team is passionate about delivering exceptional customer experiences and driving business growth through innovative marketing strategies.

Job Summary

We are seeking an experienced Senior Brand Marketing Lead to lead our marketing efforts, develop and execute strategic marketing campaigns, and collaborate with internal teams to drive sales and revenue growth.

Key Responsibilities

  • Marketing Strategy Development
    • Define and execute marketing plans aligned with business objectives
    • Develop and manage marketing budgets to achieve maximum ROI
  • Campaign Execution
    • Design, plan, and execute multi-channel marketing campaigns
    • Analyze campaign performance and provide data-driven insights for future optimizations
  • Team Collaboration
    • Collaborate with cross-functional teams to ensure seamless execution of marketing initiatives
    • Provide guidance and support to junior team members

Requirements

  • 8+ years of experience in retail marketing
  • Demonstrated expertise in developing and executing successful marketing campaigns
  • Strong verbal, written, and organizational skills
  • Excellent communication and presentation skills

What We Offer

We offer a competitive salary range of $120,000 - $160,000 per annum, commensurate with experience, plus additional benefits such as health insurance, retirement plan, and generous paid time off.



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