Visual Experience Strategist
3 weeks ago
We are seeking a talented Visual Experience Strategist to join Anakin (YC S21), a revolutionary Pricing intelligence company. As a key member of our team, you will play a pivotal role in shaping our brand identity and creating innovative visual experiences across digital and print platforms.
About AnakinAnakin is a pioneering company that enables large global e-commerce companies to optimize their pricing strategies and stay ahead of the competition. Our technology engine analyzes hundreds of millions of online listed products across 15+ countries in real-time, providing dynamic and real-time pricing adjustments aligned with market demands and competitor strategies.
Founded in 2020 by visionary entrepreneurs Mohit Prateek (IIT Bombay) and Rashmi Bala (IIT Kanpur), Anakin has grown rapidly, backed by Y-Combinator and featuring a team of 35+ members with revenue growth exceeding 20% month on month. Learn more about us at anakin.company, TechCrunch, and VCCircle.
Job DescriptionWe require a highly skilled Designer & Creative Specialist to drive our creative strategy and design stunning graphics, branding assets, and compelling visual experiences. Your primary responsibilities will include:
- Designing high-quality graphics, marketing materials, and presentations using Adobe Creative Suite tools.
- Maintaining and evolving our brand guidelines, ensuring consistency across all platforms and materials.
- Collaborating with the marketing team to ideate innovative promotional campaigns and oversee creative content for social media and digital marketing strategies.
Your expertise will be invaluable in several areas:
Graphic Design & Branding- Create cohesive brand strategies, including logos, color palettes, typography, and design systems.
- Develop and maintain brand assets, guidelines, and templates.
- Expertise in fonts, themes, and visual storytelling to create impactful designs.
- Design user-friendly and visually appealing UI/UX for websites, mobile apps, and digital platforms.
- Collaborate with developers for seamless backend integration of UI/UX designs.
- Conduct usability research to enhance user experience.
- Create impactful visual pitch decks, presentations, and portfolios.
- Develop motion graphics, video content, and other multimedia.
- Use AI tools for creative content development, including design automation and concept generation.
- Proficiency in graphic design tools: Adobe Creative Suite (Photoshop, Illustrator, InDesign).
- Expertise in UI/UX tools: Figma, Adobe XD, Sketch, or InVision.
- Familiarity with video editing and motion graphics tools: After Effects, Premiere Pro.
- Advanced understanding of branding principles, color theory, typography, fonts, and themes.
- Knowledge of AI tools for design and content enhancement, such as MidJourney, Adobe Firefly, or Canva AI.
The estimated salary for this position is between $80,000 - $120,000 per year, depending on experience and qualifications.
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