Visual Creative Strategist
3 days ago
Job Title:
Visual Creative Strategist - Brand Design Expert
About the Role:
This is a pivotal role at Tata Soulfull, where you will lead the creation of captivating visual content that drives brand awareness and customer engagement. As a Visual Creative Strategist - Brand Design Expert, you will be responsible for developing innovative design solutions that align with our brand vision and marketing objectives.
Responsibilities:
- Designing and developing creative assets such as logos, typography, color palettes, and imagery that reflect our brand's unique personality.
- Leading cross-functional teams to create visually stunning campaigns, product packaging, and in-store promotions that drive sales and brand loyalty.
- Collaborating with stakeholders to understand consumer needs and preferences, and using this insight to inform design decisions.
- Developing and implementing brand guidelines to ensure consistency across all marketing channels.
- Staying up-to-date with industry trends and emerging technologies to ensure our brand stays ahead of the curve.
Requirements:
- 7+ years of experience in brand design, preferably in the consumer goods industry.
- Strong portfolio showcasing expertise in visual creativity, branding, and design strategy.
- Excellent communication and project management skills, with the ability to work effectively with cross-functional teams.
- Degree in Graphic Design or related field.
- Familiarity with design software such as Adobe Creative Cloud.
Estimated Salary:
$90,000 - $110,000 per year, depending on location and experience.
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