Amazon Advertising Manager

1 month ago


Delhi, Delhi, India Home Pick INC Full time
Job Title: Amazon Advertising Manager

We are seeking a highly skilled Amazon Advertising Manager to lead our advertising efforts and drive business growth. As a key member of our team, you will be responsible for developing and executing comprehensive advertising strategies across Amazon channels.

Key Responsibilities:
  • Develop and manage Amazon ad campaigns, including Sponsored Display, Sponsored Brand, Sponsored Product, and Amazon DSP, to drive sales and revenue growth.
  • Conduct market research and analysis to identify new keywords, competitors, and market trends, and develop strategies to capitalize on these opportunities.
  • Collaborate with clients and leadership to determine advertising goals and develop plans to meet those objectives.
  • Analyze and optimize campaign performance, comparing current strategies with new ideas to test and improve results.
  • Stay up-to-date with the latest marketing trends and best practices, and apply this knowledge to drive business growth.
  • Use Seller Central to create and update product listings, interpret data, and resolve Buy Box issues.
  • Navigate complex spreadsheets to make updates and resolve issues.
  • Develop and implement processes for the listing optimization department to improve efficiency and effectiveness.
  • Apply critical thinking to navigate unique situations and drive business growth.
Secondary Responsibilities:
  • Craft and implement full-funnel affiliates and influencers programs to drive customer acquisition goals.
  • Identify and engage influencers aligned with the brand's values, negotiate partnerships, and analyze campaign performance.
  • Monitor affiliate performance, optimize campaigns, and manage budgets efficiently.
Requirements:
  • Proven experience as an Amazon PPC Advertising Manager for at least 1-2 years.
  • Strong understanding of affiliate marketing platforms, influencer marketing trends, and industry best practices.
  • Excellent communication, negotiation, and relationship-building skills.
  • Proficiency in digital marketing tools, content management systems, and e-commerce platforms.
  • Ability to develop strategies based on industry trends and developments.
  • Exceptional organizational and multitasking skills, especially when working with multiple projects or teams.


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