HubSpot Optimization Specialist
6 days ago
HubSpot Specialist Job Description
We are seeking an experienced HubSpot Specialist to oversee the end-to-end onboarding and implementation of HubSpot for new clients. This role involves managing various HubSpot hubs, including Marketing Hub, Sales Hub, Service Hub, and HubSpot CMS, and optimizing the platform to enhance sales and marketing processes.
Key Responsibilities
- Lead the HubSpot portal setup, customization, and data migration for new clients.
- Streamline sales and marketing workflows using HubSpot's CRM and automation tools.
- Create and manage landing pages, forms, email campaigns, and effective calls-to-action.
- Analyze and segment lists based on email engagement and website interactions for targeted lead nurturing.
- Configure deal stages and manage sales pipelines within HubSpot.
- Collaborate with Customer Success Managers to foster strong client relationships and ensure effective implementation.
- Conduct tests to continually improve HubSpot processes and conversion rates.
- Import data into HubSpot CRM and complete data mapping.
- Segment lists are based on email engagement and website interactions.
- Analyze results to optimize lead nurturing workflows for improved conversion rates.
Requirements
- 1+ years of experience in the HubSpot CRM, Marketing, Sales, and/or Service Hubs.
- Strong understanding of CRM and marketing automation best practices.
- Experience with data migration, mapping, and list segmentation.
- Excellent skills in creating and managing marketing content and campaigns.
- Exceptional verbal and written communication skills.
- Demonstrated experience as a HubSpot user (certifications preferred).
- Top-notch organizational skills to effectively manage multiple projects and campaigns.
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