AI Product Marketing Strategist

16 hours ago


Delhi, Delhi, India Skit Full time
About Skit.ai
Skit.ai is the pioneering Conversational AI company revolutionizing collections with omnichannel GenAI-powered assistants. Our Collection Orchestration Platform, the world's first solution, streamlines collection conversations by syncing channels and accounts. Skit.ai's Large Collection Model (LCM), a collection LLM, powers the strategy engine to optimize interactions, enhance customer experiences, and boost bottom lines for enterprises.
We have received several awards and recognitions, including the BIG AI Excellence Award 2024, Stevie Gold Winner 2023 for Most Innovative Company by The International Business Awards, and Disruptive Technology of the Year 2022 by CCW. Skit.ai is headquartered in New York City, NY.

About the Role
We are seeking an experienced and dynamic SaaS Product Marketing Manager who is passionate about technology, innovation, and generative AI to join our expanding AI business team. In this pivotal role within our marketing department, you will contribute to defining and refining the positioning and messaging for our product portfolio, technology stack, and growing customer base. Your focus will be on driving the success of our Conversational AI solutions in the North American market.

Your Key Responsibilities
- Collaborate closely with Sales, Marketing, Product, and Leadership teams to align go-to-market strategies with organizational goals.
- Develop a wide range of marketing collateral, including product guides, ebooks, whitepapers, demos, case studies, blog posts, webinars, customer presentations, use case collateral, website content, and thought leadership pieces. Work with the content team to ensure consistent messaging across all touchpoints.
- Partner with Content, Brand, and Design professionals to create cohesive and impactful marketing initiatives.
- Develop and execute sales enablement materials to empower our sales teams with the tools and knowledge they need to succeed.
- Leverage your content writing skills to craft engaging narratives that resonate with our target audiences across various channels.
- Build strong relationships with industry analysts ensuring our innovative solutions are well-positioned and recognized.
- Conduct thorough market research to understand customer needs, industry trends, and competitive landscape. Utilize insights to drive product improvements, identify market opportunities, and refine marketing strategies.

Requirements
- Proven experience of 4+ years in product marketing within the SaaS or AI tech industry.
- Strong understanding of SaaS AI business models and customer lifecycle.
- Exceptional written and verbal communication skills, with the ability to create impactful content.
- Data-driven mindset with the ability to analyze complex data sets and translate insights into actionable strategies.
- Proficiency in marketing automation tools, analytics platforms, and CRM systems.
- Demonstrated ability to manage multiple projects simultaneously and meet deadlines.

What We Offer
$120,000 - $150,000 per year
This salary range reflects the estimated annual compensation based on factors such as the job title, industry standards, location, and required skills.
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