Digital Marketing Strategist for E-commerce and Healthcare
1 week ago
We are seeking a seasoned Digital Marketing Strategist to lead our SEO efforts for our e-commerce website in the healthcare sector. The ideal candidate will have 4+ years of experience in SEO, with a strong background in e-commerce and healthcare.
The successful candidate will design and implement comprehensive SEO strategies tailored to our business goals, including organic traffic growth, SERP ranking improvements, and conversion optimization.
A key responsibility of this role is to conduct detailed keyword research to identify high-impact keywords and content opportunities. This includes analyzing competitors' strategies to identify potential keyword gaps and market opportunities.
In addition to keyword research, the successful candidate will be responsible for on-page optimization, technical SEO, off-page SEO & link building, content strategy & optimization, and analytics & reporting.
Responsibilities- SEO Strategy Development:
- Keyword Research & Analysis:
- On-Page Optimization:
- Technical SEO:
- Off-Page SEO & Link Building:
- Content Strategy & Optimization:
- Analytics & Reporting:
- Experience: Minimum 4 years of experience in SEO, with a strong background in e-commerce and healthcare.
- Education: Bachelor's degree in Marketing, Digital Marketing, Business, or related field.
- Technical Skills: Proficient in SEO tools (Google Analytics, Google Search Console, SEMrush, Ahrefs, Screaming Frog, Moz).
- Analytical Skills: Ability to interpret and leverage data to make strategic decisions and improvements.
- Project Management: Strong project management skills with the ability to manage multiple projects and meet deadlines.
- Communication: Excellent written and verbal communication skills with a collaborative mindset.
- Certifications: SEO certifications (such as Google Analytics, HubSpot, or SEMrush) are a plus.
We estimate the salary range for this position to be around $120,000 - $150,000 per year, depending on experience and qualifications.
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