Digital Transformation Brand Director
11 hours ago
Location: Mumbai
Experience: 9-13 years
Notice Period: Immediate to 60 days
Industry: B2C and startups
Team handling: Yes
We are MetaMorph, a pioneering fintech company empowering customers with informed decisions on insurance and financial products since 2015. Our extensive network of trained advisors provides a seamless experience for users.
Key Objectives:
- Dive into consumer behavior to drive impactful brand strategies.
- Elevate brand image, market share, and perception through data-driven insights.
- Optimize media budgets, track key performance indicators (KPIs), and enhance return on investment (ROI).
- Collaborate with cross-functional teams (sales, marketing, product) to execute compelling campaigns.
Key Responsibilities:
- Bolster brand awareness and reputation through strategic initiatives.
- Conduct thorough market research to identify growth opportunities.
- Develop robust brand communication strategies and manage vendor negotiations effectively.
- Analyze campaign performance and refine strategies for optimal results.
- Innovate and implement creative brand growth initiatives.
Salary Estimate:
Ranging from ₹1,500,000 to ₹2,250,000 per annum, depending on qualifications and experience.
Required Skills and Qualifications:
Essential:
- At least 8 years of experience in brand management or related roles.
- Proficiency in marketing trends and analytical tools.
- Excellent English communication skills (written and verbal).
Preferred:
- MBA in marketing, business, communications, or related fields.
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