Digital Marketing Strategist

1 week ago


India An established digital payment solution brand Apply for this job Full time
About the Role

We are seeking a seasoned Digital Marketing Strategist to join our team at an established digital payment solution brand. As a key member of our marketing team, you will be responsible for developing and executing integrated digital brand marketing campaigns that drive growth and engagement.

Key Responsibilities
  • Develop and implement comprehensive digital marketing strategies to achieve business objectives.
  • Lead cross-functional teams to launch campaigns on time and within budget.
  • Analyze campaign performance and provide data-driven insights to inform future marketing initiatives.
  • Stay up-to-date with the latest digital trends, tools, and technologies to ensure our marketing efforts remain innovative and effective.
Requirements
  • Masters degree in Marketing, Communications, or related field from a top-tier university.
  • At least 10 years of experience in digital marketing, with a focus on fintech or consumer tech brands.
  • Proven track record of driving business growth through digital marketing campaigns.
  • Hands-on experience with ad serving and analytics tools, including ADH, Programmatic, Google Analytics/DV360, DCM, and Facebook Ads Manager.
About Us

We are a pioneering brand-building firm that has helped some of the most disruptive new-age brands in the country craft their brand and marketing strategy. We find opportunities with progressive startups and brands in the domain of marketing, offering multiple engagement models for our talent partners, including freelance, part-time, or full-time roles.



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