Crop Business Growth Strategist

1 day ago

Pune, Maharashtra, India beBeeMarketing Full time US$ 10,00,000 - US$ 15,00,000
Job Title: Marketing Lead

About the Role:
This is an opportunity to lead and execute marketing campaigns that drive growth and revenue. The ideal candidate will have a proven track record in sales and sales management, with strong leadership skills and ability to understand customer needs.

Key Responsibilities:
* Develop and deploy division campaign strategy, both short-term and long-term* Develop and monitor market intelligence, bringing customer insights into the marketing plan* Work closely with the commercial organization for leading campaign efforts* Ensure sales force has effective campaign tools to fulfill their job delivery* Support business contribution and profitable growth through judicious use of people and financial resources* Ensure crop campaigns are executed and derive synergies wherever possible* Strong coordination with other employees in the commercial unit for effective business delivery* Any other responsibilities as assigned by senior managers from time to time including country division projects

Requirements:
* Sales and Marketing principles, particularly around campaign management and marketing communications* Understanding of agri and rural marketing concepts and methods* Proven track record in sales and sales management* Proven leadership skills and line management experience* Proven track record in being a good team player and team management skills* Strong ability to understand customer needs, structure, and business drivers* Coordination across functions, particularly with sales teams* Influencing capability at country and division leadership level* Handling pressure of multiple campaigns in various regions of the division

Critical Success Factors:
* Achievement of business objectives of campaigns and of the division* Quality of campaign management and execution* Understanding and delivery by the sales team* Coordinating campaigns across multiple crops in varied regions of the division* Establishment of authority and influence within sales

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