Lead Generator

4 days ago

Vijayawada, Andhra Pradesh, India beBeeMarketing Full time ₹ 80,00,000 - ₹ 1,50,00,000

About the Role:

This is an exciting opportunity to join our team as a Lead Generation Analyst – Marketing. In this role, you will be responsible for generating Sales Qualified Leads (SQLs) and creating new business opportunities across a defined set of strategic enterprise accounts.

Key Responsibilities:

  • You will research and analyze target accounts using business and industry acumen to identify key stakeholders and decision-makers.
  • Execute outbound prospecting initiatives to generate interest and schedule meetings for regional Sales Leaders.
  • Collaborate with marketing teams to design and execute joint campaigns and events to drive demand generation.
  • Engage with C-suite, VP, and Director-level executives to understand their pain points and position solutions effectively.
  • Craft compelling narratives and solution overviews to spark curiosity and interest in offerings.
  • Maintain accurate lead data in CRM systems.
  • Track and report on lead generation KPIs, campaign performance, and conversion metrics.
  • Support Account-Based Marketing (ABM) strategies by tailoring outreach to specific enterprise accounts.

Requirements:

  • Bachelor's degree in business, marketing, IT, or a related discipline.
  • 3–6 years of experience in inside sales or lead generation in a technology or ITES environment.
  • Proven experience engaging with senior leadership in large enterprise accounts.
  • Strong understanding of the B2B sales cycle and enterprise buying behavior.
  • Familiarity with AI-led services and digital transformation solutions.
  • Proficiency in CRM and marketing automation tools.
  • Excellent verbal and written communication skills with strong interpersonal abilities.
  • Analytical mindset with experience using tools like Excel, Power BI, or Google Analytics.

What We Offer:

  • Competitive compensation and performance-based incentives.
  • Global exposure and opportunities for career advancement.
  • Hybrid work model and flexible working hours.
  • Access to learning platforms and certification programs.
  • Inclusive and collaborative work culture at a leading ITES MNC.

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