Strategic Demand Generation Leader

2 days ago

Vijayawada, Andhra Pradesh, India beBeeMarketing Full time ₹ 2,00,00,000 - ₹ 2,50,00,000
Job Description:

As a key member of our team, you will be responsible for developing and executing a comprehensive demand generation strategy that drives growth and revenue for our B2B and B2G businesses.

The ideal candidate will have a strong background in cybersecurity and a proven track record of success in B2B demand generation, with experience working with government marketing preferred.

You will lead the development and implementation of multi-channel campaigns, including digital marketing, account-based marketing (ABM), events, and public relations, to capture and nurture leads through the sales funnel.

Additionally, you will work closely with cross-functional teams, including sales, product, and channel partners, to ensure seamless execution and maximum impact.

We are looking for a strategic thinker who can balance creative vision with data-driven decision making, ensuring alignment with business objectives and continuous optimization of results.

Key Responsibilities:

  • Develop and execute a comprehensive demand generation strategy across B2B and B2G channels.
  • Lead the development and implementation of multi-channel campaigns, including digital marketing, ABM, events, and public relations.
  • Capture and nurture leads through the sales funnel, ensuring timely handoff to sales teams.
  • Work closely with cross-functional teams to ensure seamless execution and maximum impact.
Key Skills and Qualifications:

The ideal candidate will possess:

  • A minimum of 10 years of experience in B2B demand generation, with experience working with government marketing preferred.
  • Strong background in cybersecurity and domain expertise.
  • Proven track record of success in ABM, digital marketing, PR, and events.
  • Exceptional storytelling and communication skills for both enterprise and government stakeholders.
  • Ability to balance creative vision with data-driven decision making.
Why Join Us:

As a key member of our team, you will have the opportunity to shape the future of our company and drive growth and revenue in a rapidly evolving industry.

Our team is passionate about delivering innovative solutions and exceptional customer experiences, and we are committed to fostering a collaborative and supportive work environment.

Join us on this exciting journey and contribute your expertise to shaping the future of our company.

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