Foods Brand Development Expert

1 week ago

Pushkar, Rajasthan, India beBeeBrand Full time ₹ 12,00,000 - ₹ 18,00,000

Job Overview:

We're seeking an ambitious and strategic professional to spearhead the launch and growth of a new food brand. As Assistant Brand Manager for Foods, you'll be responsible for developing and implementing the brand's strategy, positioning, and value proposition.

The ideal candidate will possess excellent analytical and problem-solving skills, with a proven track record in building successful brands on digital platforms and marketplaces. They should have a solid understanding of consumer behavior and market trends, as well as experience working with performance marketing teams and agencies.

Key Responsibilities:

  • Develop and execute integrated marketing campaigns across ATL, BTL, digital, influencer, PR, and OOH channels.
  • Analyze consumer and market research data to inform brand strategy and drive business impact.
  • Partner with cross-functional teams to ensure seamless execution and maximize ROI.
  • Build and maintain brand presence on D2C platforms and e-commerce/marketplace sites.
  • Manage brand budgets and track key performance indicators (KPIs).


Required Skills and Qualifications:

  • 4-5 years of experience in brand management/marketing.
  • Bachelor's or Master's degree in Marketing, Brand Management, or related field.
  • Experience in building brands on D2C and marketplaces, working with agencies/creators, managing campaigns, and handling brand budgets.


What You'll Bring:

  • A passion for building successful brands and driving business growth.
  • Excellent communication and project management skills.
  • Ability to work effectively in a fast-paced environment and adapt to changing priorities.

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