Digital Marketing Specialist

5 days ago

Vellore, Tamil Nadu, India beBeeMarketing Full time ₹ 80,00,000 - ₹ 1,20,00,000

About our team:

We are a leading integrated communications agency, specializing in digital strategy and marketing approach across paid, earned, and owned platforms. With both brand and business impact in the forefront, we offer full services in Digital Solutions.

Our vision is to outperform expectations at every stage. We invest in talent, combining Strategy, Process, and Trends to build strong brands and turn customers into advocates.

Key Responsibilities

  • Plan, execute, and optimize campaigns across Google Ads (Search, Display, PMax, Shopping, YouTube) and Meta Ads (Facebook & Instagram).
  • Drive performance and sales-led campaigns to achieve business goals.
  • Manage and optimize Google Merchant Center feeds.
  • Set up and maintain accurate tracking using Google Tag Manager (GTM).
  • Monitor, analyze, and report campaign performance using Google Analytics and other reporting tools.
  • Manage campaign budgets, targeting, and bidding strategies to maximize ROI.
  • Stay updated with the latest trends, features, and best practices in performance marketing.

Requirements

  • 2 to 3 years of proven experience in managing Google & Meta Ads campaigns.
  • Hands-on experience with GTM, Shopping Ads, and campaign reporting.
  • Strong knowledge of performance marketing, analytics, and digital advertising platforms.
  • Excellent analytical and numerical skills with a data-driven mindset.
  • Ability to manage multiple campaigns, budgets, and performance goals effectively.
  • Strong attention to detail and passion for achieving measurable results.

Why Choose Us?

  • Opportunity to work on high-impact campaigns across multiple platforms.
  • Collaborative and growth-oriented work environment.
  • Exposure to the latest tools and digital marketing strategies.

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