Senior Marketing Leader

19 hours ago

Bengaluru, Karnataka, India beBeeMarketing Full time ₹ 20,00,000 - ₹ 25,00,000

As a senior marketing leader, you will play a pivotal role in driving brand growth and innovation by leading new product launches and strengthening existing brand portfolios.

The role requires a blend of strategic foresight and operational excellence to conceptualize, develop, and execute winning go-to-market strategies in the dynamic FMCG landscape.

Lead the end-to-end process of innovation and new product launches – from concept development, consumer testing, pricing, packaging, to market roll-out.

Partner with R&D, supply chain, and sales to ensure timely and successful launches.

Monitor post-launch performance and optimize for scale-up.

Brand Strategy & Management:
  • Define and implement long-term brand positioning and growth strategies.
  • Ensure consistent brand messaging across all consumer touchpoints.

Consumer Insights & Market Research:

  • Leverage consumer research, market intelligence, and competitor analysis to identify growth opportunities.

Marketing Campaigns & Communication:

  • Lead integrated marketing campaigns (ATL, BTL, digital, influencer, shopper marketing).
  • Partner with creative, media, and digital agencies to deliver impactful campaigns.

Trade & Channel Marketing:

  • Develop trade marketing strategies to strengthen retail presence and shopper engagement.

Digital & E-commerce Marketing:

  • Drive digital-first strategies, performance marketing, and content-led engagement.
  • Strengthen brand presence across e-commerce platforms.

Manage a high-performing marketing team. Develop and execute comprehensive marketing plans. Foster strong partnerships with cross-functional teams.

MBA/PGDM from a premier institute preferred. 15+ years of progressive experience in marketing within FMCG. Proven track record in managing large FMCG brands and delivering business growth.

Strong exposure to brand management, digital marketing, and trade marketing. Experience in launching and scaling new products.

  • Marketing Transformation Leader

    6 days ago

    Bengaluru, Karnataka, India beBeeTransformation Full time ₹ 2,00,00,000 - ₹ 2,50,00,000

    Job OverviewWe are seeking a seasoned marketing transformation leader to spearhead our Card Marketing team's efforts. This is an exciting opportunity to drive innovation and shape the future of campaign management.As a Senior Product Delivery Associate, you will collaborate with change managers and user acceptance testers to deliver a game-changing process...

  • Strategic Marketing Leader

    6 days ago

    Bengaluru, Karnataka, India beBeeMarketing Full time ₹ 1,50,00,000 - ₹ 2,50,00,000

    About Our RoleWe are a fast-growing IT software development company operating across both services and products. With a strong team of developers and designers, we aim to deliver innovative solutions for global clients.Job OverviewThe Head of Marketing will be a strategic leader responsible for shaping and driving the marketing vision of the organization....

  • Senior Marketing Leader – Growth

    1 day ago

    Bengaluru, Karnataka, India beBeeGrowth Full time ₹ 1,20,00,000 - ₹ 2,20,00,000

    Drive Business Growth as a Senior Marketing LeaderNavigate the evolving marketing landscape to develop and execute comprehensive growth strategies that drive transformative potential for core businesses.Become an expert in customer lifecycle management, leveraging analytics and data-driven approaches to grow users, transactions, and assets while positively...

  • Senior performance marketing leader

    2 weeks ago

    Bengaluru, Karnataka, India Smartworks Full time

    Role OverviewWe're looking for a high agency, data driven Senior Performance Marketing Leader to own and scale our digital acquisition engine. The ideal candidate brings hands-on experience managing large-scale performance campaigns across Meta, Google, and other digital platforms. This role is critical to driving user acquisition and unlocking the next...

  • Marketing Analysis Leader

    6 days ago

    Bengaluru, Karnataka, India beBeeFinancial Full time ₹ 15,00,000 - ₹ 30,00,000

    We are seeking a seasoned financial professional to lead our marketing organization's planning and analysis.As a Senior Financial Planning Analyst, you will be responsible for providing strategic insights and recommendations to optimize investments and drive cost efficiencies.Lead financial planning, forecasting, and budgeting for the global marketing...

  • Senior Talent Acquisition Leader

    6 days ago

    Bengaluru, Karnataka, India beBeeTalent Full time US$ 1,20,000 - US$ 1,50,000

    Executive Leadership Hiring ManagerWe are seeking a seasoned and strategic talent acquisition leader to spearhead senior-level hiring for our US business from India.Drive end-to-end leadership hiring for US markets, encompassing Director, VP, and CXO-level roles across functions.Lead and mentor a team of recruiters, ensuring delivery excellence and alignment...

  • Digital Marketing Leader

    1 week ago

    Bengaluru, Karnataka, India beBeeMarketing Full time ₹ 20,00,000 - ₹ 25,00,000

    Job Opportunity: Digital Marketing LeaderAs a senior marketing professional, you will be responsible for developing and implementing our organization's digital marketing strategy.This includes coordinating with stakeholders to create regular content and publishing it on various platforms.Key Responsibilities:Develop and execute the organizational...

  • Digital Marketing Leader

    2 weeks ago

    Bengaluru, Karnataka, India beBeeDigital Full time ₹ 9,00,000 - ₹ 12,00,000

    Digital marketing leaders who thrive in our dynamic environment are sought after for the role of Senior Digital Account Manager.This senior-level position offers a unique opportunity to leverage expertise and drive digital marketing strategies forward. By working closely with clients, you will uncover their needs and develop tailored solutions to enhance...

  • Senior Performance Marketing Leader

    2 weeks ago

    Bengaluru, Karnataka, India Smartworks Full time

    Role OverviewWe're looking for a high agency, data driven Senior Performance Marketing Leader to own and scale our digital acquisition engine. The ideal candidate brings hands-on experience managing large-scale performance campaigns across Meta, Google, and other digital platforms. This role is critical to driving user acquisition and unlocking the next...

  • Account Based Marketing Leader

    2 weeks ago

    Bengaluru, Karnataka, India Schneider Electric Full time

    Role missionThe Account-Based Marketing Leader will be responsible for leading a team responsible for creating comprehensive digital marketing campaigns for platformed accounts This individual will work across their team and collaborate closely with the sales and marketing teams to develop personalized content and marketing activities utilizing marketing...