Digital Marketing Leader

2 days ago

Bengaluru, Karnataka, India beBeeMarketing Full time ₹ 20,00,000 - ₹ 25,00,000
Job Opportunity: Digital Marketing Leader

As a senior marketing professional, you will be responsible for developing and implementing our organization's digital marketing strategy.

This includes coordinating with stakeholders to create regular content and publishing it on various platforms.

Key Responsibilities:

  • Develop and execute the organizational marketing strategy.
  • Coordinate all marketing activities to ensure alignment and synergy.
  • Set up and run email campaigns using marketing automation tools, and track responses.
  • Generate in-bound leads and create a database through various marketing campaigns on email, social media, and other channels.
  • Collaborate with cross-functional teams to collect content for whitepapers, articles, case studies, customer testimonials, webinars, blogs, videos, and interviews.

Requirements:

  • Proven track record of leading small marketing teams.
  • Experience working in IT services firms.
  • Strong knowledge of digital marketing areas, including SEO, social media management tools, and key online platforms and portals.
  • Ability to collaborate with internal and external stakeholders, communicate effectively, and review content quality.
  • Expertise in sales tools, marketing automation tools, CRM systems, and Google Suite/MS Office.

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