Digital Advertising Specialist

4 weeks ago


Bengaluru, Karnataka, India ASSPL - Karnataka Full time

About the Role:

We are seeking a highly motivated and detail-oriented creative manager to help scale our growing advertising business at ASSPL - Karnataka. As a key member of our team, you will work closely with advertisers, agencies, and internal account management teams to manage ad-creative assets, uphold Amazon ad-policies, and deliver strong campaign performance for our established and growing advertisers.

Key Responsibilities:

  • Project manage execution of advertising campaigns with internal Design, AdOps, and various internal and external teams.
  • Owns end-to-end creative lifecycle tasks including sourcing creative assets from advertiser or agency team, moderating assets as per internal guidelines and finalizing with account and design teams.
  • Manage trafficking, delivery and optimization of Display ad campaigns across Amazon owned and operated inventories as well as 3P inventories.
  • Manage and track campaign execution with Ad-ops team and traffic ad-banners for related campaigns.
  • Consult with advertisers using historical data and industry trends, educate advertisers on Amazon policies and creative best practices to positively impact campaign performance.
  • Contribute to narrative building for advertiser reviews.
  • Responsible for giving timely responses to stakeholders on related tasks with guidance, i.e., as per standard operating procedures (SOP) and SLA.
  • Meets business metrics and goals, i.e., service level agreements (SLAs) production, and quality targets.

Requirements:

  • Bachelor's degree or equivalent qualification.
  • Strong written and verbal communication skills.
  • Experience with MS Excel.
  • Experience analyzing data and best practices to assess performance drivers.

Preferred Qualifications:

  • MBA or other related master's degree.
  • 1+ years of Sales or Account management experience.
  • Professional experience in online advertising - client facing roles (account or campaign management).
  • Experience in e-commerce, advertising or any other digital marketing field is an added bonus.
  • SQL and Macro knowledge.


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