Business Development Lead – Media Markets

6 days ago

Mumbai, Maharashtra, India beBeeGrowth Full time ₹ 50,00,000 - ₹ 5,00,00,000

Unlock Your Growth Potential as a Business Development Expert

Job Description:

A pivotal role awaits in driving new client acquisition and revenue growth for the Media Planning & Buying vertical.

This pure-play business development position focuses on winning pitches, securing new accounts, and executing targeted outbound sales strategies.

You will be responsible for identifying opportunities, leading client pitches, and closing high-value accounts in sectors like D2C, E-commerce, FMCG, Fintech, and Retail.

Key Responsibilities:

  • New Business Acquisition & Revenue Growth
    • Identify, prospect, and generate leads for potential clients to unlock new business opportunities.
    • Develop compelling media proposals, tailored pitch decks, and business growth strategies to win new accounts.
    • Lead negotiations and close deals with high-growth brands looking for media solutions on Meta, Google, OTT, and third-party ad platforms.
  • Client Engagement & Relationship Building
    • Act as the face of your media business in high-stakes client meetings and industry networking events.
    • Develop long-term, consultative relationships with CMOs, Marketing Heads, and Brand Managers of potential clients.
    • Stay updated on industry trends and competitors to position yourself as a leading media partner.
    • Maintain strong relationships with media publishers, ad networks, and OTT platforms to unlock exclusive inventory and collaboration opportunities.
  • Sales Strategy & Market Expansion
    • Analyze market trends, competition, and client needs to refine your media sales and pricing strategy.
    • Work closely with internal media teams to align sales efforts with execution capabilities and ensure a smooth client onboarding process.
    • Identify opportunities for cross-selling and upselling additional services, including creative and influencer marketing.
    • Track and report key business growth metrics, including lead conversion rates, deal closures, and revenue targets.

Requirements:

  • Proven track record in business development, sales, or a related field.
  • Excellent communication, negotiation, and relationship-building skills.
  • Ability to analyze market trends and develop targeted sales strategies.
  • Strong understanding of the media planning and buying landscape.

Benefits:

  • Opportunity to work with high-growth brands and drive revenue growth.
  • Challenging and dynamic work environment.
  • Competitive compensation and benefits package.

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