Social Media Marketing Specialist

7 days ago


Gurgaon, Haryana, India Spectra Hospitality Services | Leading Hotel Consultants Full time

Spectra Hospitality Services is looking for a skilled Social Media Marketing Specialist to join our team. In this role, you will be responsible for developing and executing a comprehensive social media strategy that drives engagement and conversions.

About the Role:

This position requires a strong understanding of social media marketing principles, including content creation, audience targeting, and engagement tactics. You will be working closely with our content team to develop a consistent brand voice and visual identity across all social media platforms.

Responsibilities:
  • Develop and implement a social media marketing strategy that aligns with the company's overall marketing goals.
  • Create high-quality content for Instagram and other social media platforms, including graphics, videos, and captions.
  • Manage social media advertising campaigns, including budgeting and analytics.
Requirements:
  • 1-3 years of experience in social media marketing, digital marketing, or a related field.
  • Strong understanding of social media marketing principles, including content creation, audience targeting, and engagement tactics.
  • Proficiency in Adobe Creative Suite, specifically Premiere Pro, After Effects, and Photoshop.
  • Excellent writing, proofreading, and content optimization skills.
  • Ability to work independently and as part of a team.


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