
Dynamic Demand Generator
2 days ago
Our ideal candidate is a seasoned demand generation expert looking to drive growth and momentum for our organization. This role requires a strategic thinker with a passion for multi-channel demand engine development.
- Develop and execute a comprehensive demand generation strategy that spans inbound, outbound, product-led growth, and account-based marketing motions.
Multichannel Campaign Execution
- Drive pipeline growth through digital (SEO, SEM, email, display, paid/organic social, community) and offline channels.
- Tailor campaigns to persona-specific pain points and buying journeys.
GenAI-Driven Marketing
- Leverage tools like ChatGPT, Jasper, Writer, and Copy.ai to develop/test messaging, email nurtures, landing pages, and ad copy.
- Automate segmentation/personalization across lifecycle and ABM.
Full-Funnel Optimization
- Continuously optimize funnel performance using data, feedback, and experimentation.
Requirements:
- 5-8+ years of B2B SaaS experience in demand generation and growth marketing.
- Proven expertise with generative AI tools in marketing contexts.
- Demonstrated success driving pipeline and exceeding KPI-based goals.
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