Global Brand Manager for Sports Nutrition in India
5 days ago
Company Overview
Glanbia Performance Nutrition is the world's leading sports nutrition company with a portfolio of top brands including Optimum Nutrition and BSN. Our products retail across 130+ countries, and we employ 5,800 people globally.
We are ambitious and committed to achieving 4X growth in India and South Asia through rapid scale-up and expansion of our system capabilities.
Salary and Benefits
The salary for this role is estimated at ₹1,200,000 per annum, inclusive of competitive bonuses and benefits package.
This includes continuous learning opportunities, on-demand access to a learning platform, generous family leave policy, and staff discounts.
Job Description
As Global Brand Manager for Sports Nutrition in India, you will lead the coordination of marketing programs for Glanbia Performance Nutrition brands Isopure and BSN in India, ensuring smooth and successful execution.
You will work closely with the Marketing Manager to develop key initiatives and drive goals related to promotional management, advertising, branding, event, and athlete management.
Your primary responsibilities include:
- Supporting ongoing management of ISOPURE & BSN social platforms (META platforms, YouTube, etc.)
- Coordinating athlete contributions/interviews/photo & video shoots with digital agencies
- Digital front visibility hygiene of products & brands for improved performance in sponsored and organic searches (e.g., Amazon, Google searches)
- Working with BTL, PR, event management agencies for timely project execution
- Developing advertising material across multiple platforms in line with brand objectives and HQ guidelines
- Planning and managing sponsored teams and athletes (handling athlete monthly product allocations, printing athlete gears, coordinating athlete duties in events, sampling & demonstrations)
- Collaborating with sales and key customers on POS solutions and all sampling material requirements
- Leading demos/sampling as required, including occasional Saturdays
- Assisting in planning for large-scale Fitness shows where our brands have a presence
- Contributing to planning, execution, and tracking of new product launches
Required Skills and Qualifications
To succeed in this role, you should possess:
- Ability to work up timelines for projects and ensure on-time delivery
- Systematic project coordination skills with good sense of priority setting
- Persistence and resilience in pursuing objectives, willing to take on new challenges, and resolve issues
- Results-oriented approach with high initiative levels
- Ability to analyze market trends, internal sales data, and work within budget guidelines
- Good cross-functional team building skills
- Understanding of how to work within brand guidelines
- Highly adept with Social Media (Facebook, Instagram, YouTube, Twitter)
- MBA from Tier I or Tier II B school
- 2+ years brand management experience in FMCG/retail/consumer-focused industries OR experience working at a creative agency in an account management role
- Brand positioning & segmentation knowledge
- Good working knowledge of MS Excel and MS PowerPoint
- Experience managing external agencies
- Customer/consumer insights experience
What We Offer
We offer the opportunity to develop your career on a global stage, continuous learning through our on-demand learning platform, and a competitive compensation package including staff discounts, generous family leave policy, and competitive salary.
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