Digital Email Campaign Coordinator

17 hours ago

Nellore, Andhra Pradesh, India beBeeEmail Full time ₹ 90,00,000 - ₹ 1,20,00,000

Job Title:

Email Marketing Specialist

As a professional in email marketing, you will be responsible for designing and managing email campaigns to maximize performance.

  • Manage end-to-end campaign execution, including setup, data selection, rollout (creatives not included), and reporting.
  • Build, launch, and optimize email campaigns across various platforms.
  • Create and manage customer workflows, segmentation, and targeting strategies.
  • Develop insights from complex data sets and present actionable recommendations to internal teams and clients.
  • Write and optimize SQL queries using advanced concepts for audience creation and performance tuning.
  • Conduct A/B testing and hyper-personalization campaigns to improve engagement.
  • Compile campaign performance reports ensuring data accuracy, integrity, and business relevance.
  • Collaborate with cross-functional teams to ensure cohesive campaign execution.

Requirements:

  • 4+ years of experience designing and managing email campaigns.
  • Strong experience in developing BI reports, including dashboard insights.
  • Proven track record in hyper-personalization and A/B testing campaigns.
  • Proficient in SQL with expertise in writing complex queries and performance optimization.
  • Strong Excel skills (Pivot Tables, advanced data analysis).

Competencies:

  • Highly motivated and collaborative, with ability to work closely with teams.
  • Strong problem-solving and multitasking abilities with effective time management.
  • Analytical, detail-oriented, and strategic in approach.
  • Excellent communication skills (written, verbal, and presentation).

Preferred Profiles:

  • Candidates with Eloqua / Responsys + SQL skill sets.
  • Flexible to adapt to dynamic project requirements and cross-platform needs.

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