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Drive Revenue Growth as a Lead Generation Expert
2 weeks ago
About the Role:
We are seeking an experienced Lead Generation Manager to drive demand and build a qualified pipeline for our Microsoft services portfolio. The ideal candidate will have proven expertise in B2B lead generation, campaign management, and sales pipeline nurturing, specifically within the IT and Microsoft ecosystem.
Key Responsibilities:
- Develop and execute lead generation strategies to target enterprise, mid-market, and SMB clients for Microsoft solutions.
- Manage multi-channel campaigns (email, cold calling, webinars, events, partner programs).
- Build and optimize databases of potential customers using CRM and lead intelligence tools.
- Qualify leads through structured discovery calls and handover to sales for closure.
- Work closely with Microsoft partnership teams to leverage co-selling opportunities, incentives, and marketing funds.
- Track KPIs such as MQLs, SQLs, conversion rates, and campaign ROI.
Requirements:
- Bachelor's degree in business, Marketing, or related field.
- 6–10 years of experience in B2B lead generation / inside sales, preferably in Microsoft services or IT solutions.
- Strong understanding of Microsoft Cloud ecosystem.
- Proficiency with CRM tools.
- Hands-on experience with email automation, Sales Navigator, cold outreach, and lead intelligence tools.
Benefits:
This role offers a unique opportunity to work closely with Microsoft partnership teams, leverage co-selling opportunities, and drive revenue growth. You will have the chance to develop and execute lead generation strategies, manage multi-channel campaigns, and track key performance indicators such as MQLs, SQLs, and campaign ROI.
