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Strategic Growth Data Analyst
1 month ago
Paytm, India's leading financial services company, is seeking a dynamic Strategic Growth Data Analyst to join its team. This role offers a unique opportunity to leverage data to drive strategic decisions and foster business success.
About the TeamPaytm Travel has revolutionized the travel industry by making every transaction transparent, honest, and hassle-free. We strive to enrich customer experience by ensuring seamless, instant booking and delightful journeys. To stay ahead of the curve, we are working aggressively towards our ambition to make travel affordable for all.
Job DescriptionThis role involves supporting the development, execution, and optimization of growth campaigns across various channels to enhance user acquisition, engagement, and retention. You will work collaboratively with cross-functional teams like Marketing, Business, Finance, Product, Tech to ensure alignment and drive growth initiatives.
Key Responsibilities:- Develop and implement sophisticated customer segmentation strategies to personalize marketing efforts and drive impactful engagement.
- Support the development and execution of growth campaigns to enhance user acquisition, engagement, and retention.
- Collaborate with cross-functional teams to ensure alignment and drive growth initiatives.
To be successful in this role, you should have 3-5 years of experience working as a Growth Analyst/Business Analyst in an e-commerce or similar domain. Graduates/Post Grads from Tier 1/2 colleges with Engineering, Management, or Finance background are preferred. Strong working knowledge in SQL, Excel, and visualization tools like Looker, Tableau is expected. Understanding of Data-analysis languages like R/Python in core Statistical Concepts is also required.
BenefitsThis role offers a solid 360 feedback from your peer teams on your support of their goals. Respect, earned not demanded, from your peers and manager. A collaborative output-driven program that brings cohesiveness across businesses through technology. The salary for this role is around ₹60 lakhs per annum.
Apart from the attractive compensation package, you will have the opportunity to work on cutting-edge projects, collaborate with talented professionals, and contribute to the growth of Paytm Travel.