Digital Marketing Specialist for Education Loans
4 weeks ago
We are seeking a skilled Digital Marketing Specialist to join our team at EduFund. The ideal candidate will have a proven track record in performance marketing, CRM systems, and digital marketing strategies. Key responsibilities include generating and nurturing leads through various digital channels, collaborating with cross-functional teams to prepare and execute a comprehensive content calendar, and managing and executing email marketing campaigns. The successful candidate will also have experience in managing Google Ads campaigns and Meta Ads campaigns, as well as proficiency in using CRM systems such as Zoho or Web Engage. Additionally, the candidate should have excellent copywriting skills for various digital platforms, including social media, email, and WhatsApp.
Key Responsibilities
- Generate and nurture leads through various digital channels, optimizing the lead funnel to maximize conversion rates.
- Collaborate with cross-functional teams to prepare and execute a comprehensive content calendar for the social media team, aligned with business goals and branding guidelines.
- Write compelling and engaging ad copies for meta ads and Google Ads, ensuring they resonate with the target audience and drive desired actions.
- Manage and execute email marketing campaigns, crafting persuasive copy for newsletters, promotional emails, and other customer communication.
- Develop and execute WhatsApp marketing campaigns, tailoring messages to the unique characteristics of this platform.
- Utilize marketing automation tools to streamline and enhance customer journeys, nurturing leads through personalized and relevant content.
- Monitor and analyze the performance of campaigns using relevant metrics, making data-driven decisions to optimize marketing strategies.
- Collaborate with the design team to create visually appealing graphic copies for online ads, ensuring alignment with the brand's visual identity.
- Possess a strong understanding of landing page best practices, ensuring that landing pages are optimized for conversion.
- Work closely with the CRM team to segment and target customers effectively, enhancing engagement and retention rates.
- Stay updated with industry trends and emerging digital marketing technologies, bringing innovative ideas to the team.
Qualifications and Skills
- Proven experience (2 years in Education loans abroad or study abroad space) in digital marketing, focusing on performance marketing and lead generation.
- Proficiency in using CRM systems such as Zoho or Web Engage, with the ability to segment and manage customer data effectively.
- Strong knowledge of marketing automation processes and tools (Zapier, Zoho Automation).
- Experience in managing Google Ads campaigns and Meta Ads campaigns.
- Excellent copywriting skills for various digital platforms, including social media, email, and WhatsApp.
- Familiarity with social media management, including content scheduling and community engagement (Telegram).
- Analytical mindset with the ability to interpret data and optimize campaigns accordingly.
- Strong project management skills, able to handle multiple tasks and deadlines.
- Excellent communication and teamwork abilities.
About EduFund
EduFund is an early-stage platform that helps Indian parents plan for their children's higher education in advance. Our product allows families to invest for education, take education loans, and receive competitive scholarships. We were founded in 2020 by Eela Dubey (NYU '13) and Arindam Sengupta (Princeton '12).
EduFund's team is filled with chai lovers, problem solvers, ridiculous jokes, and immeasurable passion towards our work. Our founding team has had the privilege of working at companies like Reliance, Goldman Sachs, CRISIL, GradRight, LeverageEdu, HDFC, and many others. We have raised over $5M in funding from notable investors such as MassMutual Ventures, Kunal Shah, and DSP Investment Managers. We are headquartered in Ahmedabad with teams in Mumbai and Pune.
-
Digital Marketing Specialist for Education Loans
2 weeks ago
Pune, Maharashtra, India EduFund Full timeJob Description:At EduFund, we are seeking a highly skilled Digital Marketing Specialist for Education Loans to join our team. In this role, you will be responsible for developing and executing digital marketing strategies to drive lead generation and conversion for our education loan products.Key Responsibilities:Develop and Execute Digital Marketing...
-
Digital Marketing Specialist for Education Loans
4 weeks ago
Pune, Maharashtra, India EduFund Full timeRole SummaryWe are seeking a skilled Digital Marketing Specialist to join our team at EduFund. As a key member of our marketing team, you will be responsible for developing and executing digital marketing strategies to promote our education loan products.Key Responsibilities:Develop and execute digital marketing campaigns to generate leads and drive...
-
Digital Marketing Specialist for Education Loans
3 weeks ago
Pune, Maharashtra, India PyjamaHR Full timeMain ResponsibilitiesWe are seeking a skilled Digital Marketer to join our marketing team at EduFund.The ideal candidate understands digital marketing strategies, performance marketing, CRM systems, marketing automation, and various online advertising platforms.Key Responsibilities:Generate and nurture leads through various digital channels, optimizing the...
-
Digital Marketing Specialist for Education Loans
4 weeks ago
Pune, Maharashtra, India EduFund Full timeKey Responsibilities:Lead Generation and Nurturing: Develop and execute strategies to generate and nurture leads through various digital channels, optimizing the lead funnel to maximize conversion rates.Content Calendar Management: Collaborate with cross-functional teams to prepare and execute a comprehensive content calendar for the social media team,...
-
Education Loan Marketing Specialist
6 days ago
Pune, Maharashtra, India Find Next Hire Full timeAbout EduFundEduFund is an innovative platform helping Indian parents plan for their children's higher education in advance. Our product enables families to invest in education, take education loans, and receive competitive scholarships.Job SummaryWe are seeking a skilled Digital Marketer to join our marketing team. The ideal candidate will have a strong...
-
Digital Marketing Specialist
4 weeks ago
Pune, Maharashtra, India PyjamaHR Full timeJob Title: Digital Marketing SpecialistWe are seeking a skilled Digital Marketing Specialist to join our marketing team at PyjamaHR. The ideal candidate will have a strong understanding of digital marketing strategies, performance marketing, and CRM systems. Key Responsibilities:Develop and execute digital marketing campaigns to generate leads and drive...
-
Digital Marketing Specialist
4 weeks ago
Pune, Maharashtra, India RenB Digital Full timeJob Title: Digital Marketing SpecialistAbout RenB Digital:RenB Digital is a comprehensive branding, design, and digital marketing agency committed to delivering top-notch solutions that enhance our clients' digital presence. We specialize in providing premium branding services to SMEs and startups at competitive rates, covering all aspects of branding,...
-
Digital Marketing Specialist
3 weeks ago
Pune, Maharashtra, India PyjamaHR Full timeRole OverviewAs a Digital Marketing Specialist at PyjamaHR, you will be responsible for driving our digital marketing strategies to achieve business goals. The ideal candidate will have a strong understanding of digital marketing principles and a proven track record in lead generation and conversion optimization.Key ResponsibilitiesDevelop and execute...
-
Digital Marketing Specialist
4 days ago
Pune, Maharashtra, India Aarna Systems | Performance Driven Digital Marketing Agency Full timeCompany Overview:Aarna Systems is a leading digital marketing agency that specializes in crafting strategic solutions for businesses. Our team of experts works tirelessly to deliver measurable results and drive online growth.Job Summary:We are seeking an experienced Digital Marketing Specialist to join our dynamic team. The ideal candidate will be...
-
Digital Marketing Specialist
4 weeks ago
Pune, Maharashtra, India Breezy Talent Full timeUnlock Your Potential as a Digital Marketing SpecialistWe are seeking a highly motivated and skilled Digital Marketer to join our marketing team at Breezy Talent. The ideal candidate will have a deep understanding of digital marketing strategies, performance marketing, and CRM systems, with a proven track record in lead generation and conversion...
-
Digital Marketing Specialist
4 weeks ago
Pune, Maharashtra, India RenB Digital Full timeDigital Marketing SpecialistRenB Digital is seeking a skilled Digital Marketing Specialist to execute various digital marketing tasks, including social media marketing, web analytics, and online communication. As a key member of our team, you will be responsible for developing and implementing engaging content for our social media handles, staying updated on...
-
Digital Marketing Specialist
1 month ago
Pune, Maharashtra, India RenB Digital Full timeKey Responsibilities:As a Digital Marketing Specialist at RenB Digital, you will be responsible for developing and implementing digital marketing strategies to drive traffic to our website. This includes staying updated on industry trends to maintain our digital presence's relevance and effectiveness. You will also manage content creation for diverse social...
-
Digital Marketing Specialist
3 weeks ago
Pune, Maharashtra, India Breezy Talent Full timeJob Title: Growth MarketerAbout the Role:We are seeking an experienced Digital Marketer who can drive growth and performance in the education loan industry. The ideal candidate will have a strong understanding of digital marketing strategies, performance marketing, and CRM systems, with experience in managing Google Ads campaigns and Meta Ads.Key...
-
Marketing Specialist
3 weeks ago
Pune, Maharashtra, India Jobs for Humanity Full timeMarketing Specialist Role:We are seeking a skilled Marketing Specialist to join our team. In this role, you will be responsible for creating and executing digital marketing campaigns that drive brand awareness and engagement.Key Responsibilities:Develop and implement digital marketing strategies to achieve business objectivesCreate and curate engaging...
-
Digital Marketing Specialist
3 weeks ago
Pune, Maharashtra, India Breezy Talent Full timeJob Title: Growth MarketerAbout the Role:We are seeking a skilled Digital Marketer who works in the education loan domain to join our marketing team. The ideal candidate understands digital marketing strategies, performance marketing, CRM systems (Web Engage), marketing automation, and various online advertising platforms. We want to hear from you if you are...
-
Digital Marketing Specialist
4 weeks ago
Pune, Maharashtra, India RenB Digital Full timeJob Summary:RenB Digital is seeking a highly motivated and detail-oriented Digital Marketing Specialist to join our team. As a key member of our marketing department, you will be responsible for developing and implementing digital marketing strategies to drive traffic to our website.Key Responsibilities:Develop and implement digital marketing strategies to...
-
Digital Marketing Specialist
3 weeks ago
Pune, Maharashtra, India RenB Digital Full timeJob Title: RenB Digital Marketing AssistantAbout the Role:We are seeking a highly motivated Digital Marketing Trainee to join our innovative team at RenB Digital. As a Digital Marketing Specialist, you will be responsible for executing various digital marketing tasks, including social media marketing, web analytics, and online communication.About RenB...
-
Digital Marketing Specialist
1 month ago
Pune, Maharashtra, India Aarna Systems | Performance Driven Digital Marketing Agency Full timeJob Title: Digital Marketing ExecutiveAarna Systems is a leading digital marketing agency that specializes in crafting strategic solutions to drive measurable results. We are seeking a highly skilled and dynamic Digital Marketing Executive to join our team.The ideal candidate will be responsible for implementing SEO and social media strategies, conducting...
-
Digital Marketing Specialist
4 weeks ago
Pune, Maharashtra, India TCP Corps Full timeDigital Marketing SpecialistJob SummaryTCP Corps is seeking a highly skilled Digital Marketing Specialist to join our team. As a Digital Marketing Specialist, you will be responsible for developing and implementing digital marketing strategies to build a lasting digital connection with consumers.Key Responsibilities* Plan and monitor the ongoing company...
-
Digital Marketing Expert
3 weeks ago
Pune, Maharashtra, India Yashus Digital Marketing Full timeWe are seeking a seasoned Digital Account Manager to serve as the primary point of contact between our clients and our internal teams, ensuring the success of digital marketing campaigns.Key ResponsibilitiesDevelop and execute digital marketing strategies to achieve business objectives.Build and maintain strong relationships with clients to ensure their...