
Senior Enrollment Manager
3 days ago
The goal of the Admissions Specialist is to develop and implement a growth strategy and tactical business development plan to attract, recruit, and retain students. This involves showcasing the university's promises through key touch points within the University community both internally and externally.
Key Responsibilities:
- Establish and update procedures and criteria, oversee the admissions process, and plan promotional activities.
- Develop and implement a business plan and marketing strategy to attain enrollment goals.
- Promote the university nationwide by making presentations at educational fairs and conferences.
- Establish and maintain positive relationships with area educational constituencies and create networking opportunities.
- Promote the university and attract new students by maintaining working relationships with other university departments.
- Oversee and participate in the development of admissions materials, events, and marketing practices.
- Provide information regarding admissions requirements and processes to students, parents, and guardians.
- Engage in student recruiting by planning promotional events, campus tours, and student interviews.
- Maintain a continuing flow of quality applicants and transfers by analyzing trends in enrollment and marketing activities.
- Direct, hire, and coach admissions staff members.
- Meet sales goals on a monthly basis and monitor efforts of admission counselors.
- Enhance admissions department and university reputation by accepting ownership for accomplishing new requests.
Required Skills and Qualifications:
- Master's Degree in Business Studies, Marketing, PR, Economics, or related field.
- 10-15 years of experience in Sales & Marketing.
- Strong understanding of digital marketing and social networking campaigns for student recruitment.
- Ability to analyze and interpret information.
- Excellent negotiation and leadership skills.
- Strategic Thinking and Time Management Skills.
Benefits:
As an Admissions Specialist, you will have the opportunity to work with a dynamic team to promote the university and attract new students. You will be responsible for developing and implementing a business plan and marketing strategy to attain enrollment goals.
Others:
This role requires a strong understanding of digital marketing and social networking campaigns for student recruitment. The ideal candidate will have a Master's Degree in Business Studies, Marketing, PR, Economics, or related field, and 10-15 years of experience in Sales & Marketing.
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