Business Development Research Specialist

2 weeks ago


Mumbai, Maharashtra, India Work Store Limited Full time

We are seeking a Business Development Research Specialist to join our marketing team for an 8-week internship. This role is ideal for someone who is passionate about product research, has a keen interest in exploring adjacent market areas, and is eager to contribute to the growth and development of exclusive brands in B2B markets.

Key Responsibilities:

  • Product Research:
    - Conduct in-depth research on existing and emerging products in the stationary, cleaning, gifting, and CapEx sectors.
    - Analyze B2B market trends and consumer preferences to identify potential opportunities and challenges.
  • Adjacent Area Research:
    - Investigate adjacent market areas to identify trends, opportunities, and potential partnerships.
    - Provide insights into how these areas can complement and enhance our current product offerings.
  • Competitive Analysis:
    - Perform comparative analysis on similar products in the market.
    - Gather and analyze data on competitors' strategies, pricing, and market presence.
  • Brand Analysis:
    - Study our exclusive brand partnerships and propose strategies for leveraging these relationships in B2B sector
    - Assist in the development of marketing strategies to enhance brand visibility and market reach.
  • Report and Presentation:
    - Prepare comprehensive reports and presentations on research findings.
    - Present insights and recommendations to the marketing team and senior management.

Qualifications:
- Graduate of a Bachelor's/Master's program in Marketing, Business, Market Research, or a related field.
- Strong analytical skills and proficiency in data analysis.
- Excellent verbal and written communication skills.
- Prior experience in market research or a related field is a plus.
- Available for a period of 8 weeks

Estimated Salary: ₹10,000 per month (stipend)



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