
Business Growth Strategist
3 days ago
Marketing is at the forefront of any successful business. As a leading company, we are looking for a Senior Marketing Manager to drive user and merchant growth across all touchpoints.
This individual will oversee multiple marketing channels, including performance marketing, retention strategies, and lifecycle journeys.
The ideal candidate will possess a strategic mindset, with the ability to plan and execute campaigns that deliver results.
Key qualifications include:
- At least 8-10 years of experience in growth, performance, or lifecycle marketing
- Experience working with both B2C and B2B funnels
- Proficiency in tools such as Google Analytics 4, AppsFlyer, HubSpot, MoEngage, and VWO
- Strong analytical and experimentation skills
- Fintech or app background is highly desirable
As a key member of our team, this role offers the opportunity to shape the future of digital payments and build innovative marketing engines from scratch.
Responsibilities
Drive user and merchant growth through data-driven marketing strategies
Develop and implement multi-channel marketing campaigns
Collaborate with cross-functional teams to align marketing efforts with business objectives
Measure and optimize campaign performance using advanced analytics
Requirements
8-10 years of marketing experience with a proven track record of success
Excellent analytical, problem-solving, and communication skills
Ability to work independently and as part of a team
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