Creative Brand Strategist

1 day ago

Ahmedabad, Gujarat, India beBeeDesigner Full time ₹ 12,00,000 - ₹ 15,00,000
Visual Identity Leader

We are seeking a skilled Visual Identity Leader to spearhead the development of our brand's visual identity across all consumer touchpoints.

Key Responsibilities:

  • Develop and maintain a consistent brand image through packaging, digital campaigns, website creatives, and offline collateral.
  • Lead the design of social media content, ad creatives, landing pages, emailers, and influencer kits.
  • Collaborate with product and marketing teams to create visually appealing campaigns that resonate with consumers.
  • Translate consumer insights and brand strategy into innovative design concepts.
  • Mentor junior designers and freelancers, providing creative direction and feedback.
  • Stay up-to-date with industry trends to keep our brand fresh and competitive.

Requirements:

  • 4–6 years of experience as a Graphic Designer, with at least 2 years in a senior or lead role.
  • Strong portfolio showcasing branding, packaging, and digital campaign design.
  • Expertise in Adobe Creative Suite (Photoshop, Illustrator, InDesign); bonus if you know Figma/Canva.
  • Experience designing for D2C, beauty, fashion, or lifestyle brands.
  • Ability to balance creativity with commercial goals (conversion, engagement, retention).
  • Strong eye for typography, color palettes, and visual storytelling.
  • Excellent communication and collaboration skills.

Nice to Have:

  • Motion graphics or video editing experience for social media.
  • Photography or art direction background.
  • Experience working in fast-paced startup/D2C environments.

This is an excellent opportunity to make a significant impact on the visual identity of our brand.

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