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Digital Marketing Strategist

2 months ago

Delhi, Delhi, India Lotus Interworks Full time
Job Title: Digital Marketing Strategist

Are you a digital marketing expert looking for a new challenge? We are seeking a highly skilled Digital Marketing Strategist to join our team at Lotus Interworks.

We offer an attractive salary of $80,000 per year, based on your experience and qualifications. The role involves creating, managing, and optimizing digital marketing campaigns across multiple channels, including Google Ads, Facebook Ads, and LinkedIn Ads.

The successful candidate will have a proven track record of successful campaign management, with experience in performance marketing or digital advertising. You will also have strong analytical skills, proficiency with digital advertising platforms, and knowledge of SEO/SEM, PPC, and conversion rate optimization.

In this role, you will work closely with our creative teams, data analysts, and other stakeholders to align on campaign goals and deliverables. You will also stay up-to-date with industry trends, competitor strategies, and emerging technologies to ensure innovative and effective marketing practices.

We value collaboration, teamwork, and communication in our workplace. If you are a motivated and detail-oriented individual who is passionate about digital marketing, we encourage you to apply.

As a Data-Driven Marketing Specialist, you will be responsible for developing and executing strategies that drive business growth through data analysis and market research. You will utilize tools like Google Analytics, SEMrush, and others to track and report on campaign performance, providing insights and recommendations for optimization.

We require the following skills and qualifications:
  • Proven experience in performance marketing or digital advertising
  • Bachelor's degree in Marketing, Business, or a related field, or equivalent professional experience
  • Proficiency with digital advertising platforms (e.g., Google Ads, Facebook Ads Manager)
  • Strong analytical skills with experience using data analysis tools
  • Knowledge of SEO/SEM, PPC, and conversion rate optimization

Estimated Salary Range: $80,000 - $100,000 per year, depending on experience and qualifications.