Digital Marketing Strategist

1 day ago


Delhi, Delhi, India Inbox Matters Digital Full time

About Inbox Matters Digital

We are a strategic digital marketing agency located in New Delhi, offering a complete programmatic solution with online advertising on various platforms.

Role Overview

This is a full-time on-site role for a Digital Marketing Strategist at Inbox Matters Digital in New Delhi. Estimated salary: ₹8,00,000 - ₹12,00,000 per annum.

Key Responsibilities:

Content Creation & Management

  • Develop and execute a content strategy aligned with brand objectives to boost engagement and followers.
  • Plan engaging, high-quality content for social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, TikTok).
  • Manage the content calendar to ensure consistent posting across channels.
  • Collaborate with design teams to create visually appealing images and videos.

Design & Implement Social Media Strategy:

  • Develop and implement social media strategies to increase brand visibility and engagement.
  • Identify and target key audiences, creating campaigns to boost engagement and followers.
  • Stay up-to-date with trends, tools, and best practices in social media marketing.

Community Engagement:

  • Respond to comments, messages, and interactions from followers in a timely and professional manner.
  • Monitor brand sentiment and online conversations related to the company.
  • Build relationships with influencers, brand advocates, and industry leaders.

Analytics & Reporting:

  • Track, analyze, and report on social media performance using analytics tools (e.g., Google Analytics, Sprout Social, Hootsuite).
  • Use insights to optimize strategies, adjust campaigns, and improve engagement rates.

Collaboration:

  • Work with marketing, PR, and product teams to ensure social media efforts align with broader marketing objectives.


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